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  Sikkim Manipal University Centre, Delhi
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India's retail sector is valued at US$ 300 billion with a consumer base of 1.2 billion people. Major global retailers are also looking at setting up operations in India to capitalize on this large consumer base. Retail as a sector for employment has gained attention not only from the Government but also from the general public. According to a survey conducted by India Retailing Forum, the retail industry will require a total 900,000 people, skilled and unskilled. With this demand, the retail industry, today, is facing a huge shortage of employable skills. It is therefore imperative to provide learning opportunities to develop knowledge and skills which will immediately help in bridging the skill gap and also cater to the growing demand from this industry. SMU offers a Bachelors program in Retail Operations which encompasses an appropriate mix of academic and professional skills development, required by the retail industry.
 
 Objectives:
The program aims at realizing the following objectives -
To  develop  the  essential  management  skills  required to meet and participate in an increasingly  competitive business  environment and with special focus on the Retail sector.
• 
To provide theoretical and practical knowledge of Retail operations.
•  
To provide an integrated perspective of management functioning along with a fair amount of exposure to real life cases/technical know how in the Retail sector.
•  
To hone the student's analytical abilities.
To communicate effectively through writing and in interpersonal communication.
• 
To use information and communication technology effectively.

 
To  make  informed  decisions  in  selection, utilization  and  evaluation  of opportunities/choices available.

To give the student a starting edge in the Retail Industry.

•   Eligibility: 10+2  or  equivalent / 3 year  Diploma  from a  State Board of Technical Education
•   Semester Fee: Rs.10,950/- per semester (inclusive of Exam Fee Rs.800/- & Alumni Fee Rs. 100/-) or as revised from time to time.
•   Minimum duration: 3 years (6 semesters).
•  Maximum duration: 6 years.
•  Minimum counseling and hands-on experience at Learning
•   Centres: 160 hrs/semester.
Program Structure
First Semester     Second Semester
Sub.Code
Title
Credits
CA0001
  Marketing
4
CA0002
  Organization Behavior
2
CA0003
  Supply Chain Management
2
CA0004
  Merchandising - I
2
 CA0005
  Store Operations
2
CA0006
  Retail Cashiering
2
   CA0007   Retail Job Knowledge
2
    Total Cumulative Credits
16
     
Sub.Code
Title
Credits
 
CA0008
  Management Information System
2
CA0009
  Human Resource Management
2
CA0010
  Quantitative Techniques in Business
4
CA0011
  Warehouse Management
4
   CA0012
  Project
4
    Total Cumulative Credits
32
   
  Third Semester    Four Semester
Sub.Code
Title
Credits
     
 CA0013
  Retail Management
2
CA0014
  Communication Skills in English
2
CA0015
  Financial Accounting
4
CA0016
  Quality Management
2
CA0017
  Small Business Management
2
CA0018
  Logistics Management
4
    Total Cumulative Credits
48
     
Sub.Code
Title
Credits
     
CA0019
  Business Strategy
4
CA0020
  Advertising & Sales Management
4
CA0021
  Buying
4
CA0022
  Merchandising - II
4
    Total Cumulative Credits
64
     
   
   Fifth Semester    Sixth Semester
Sub.Code
Title
Credits
     
CA0023
  Research Methodology
2
 CA0024
  Management Accounting
4
CA0025
  Introduction to International Marketing
4
CA0026
  E-Commerce
2
CA0027
  Introduction to Technology Management
2
CA0028
  Case Studies in Retail
2
    Total Cumulative Credits
80
     
Sub.Code
Title
Credits
     
CA0029
  Legal Regulatory Framework
2
CA0030
  Retail Project / Property Management
4
CA0031
  Modern Retail Management Processes
4
CA0032
  Retail Service Management
4
CA0033
  Management Development
2
    Total Cumulative Credits
96
     
 
For more details please visit www.smude.edu.in
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